Terms and Conditions of Use

Responsible Party: Eduardo Rodrigo Silva Orozco (EDIRA)Effective Date: May 12, 2026Version: 1.0

Thank you for using EDIRA\'s website!

EDIRA is dedicated to specialized technology consulting in data architecture, data engineering, analytics, artificial intelligence, and data governance (hereinafter referred to as “EDIRA”, “we”, or “our”).

These Terms and Conditions of Use (hereinafter referred to as the “Terms”) regulate the access and use of the website https://www.edira.dev/, as well as any initial interaction that the User carries out through the contact means available on it (hereinafter, the “Site”).

The Site is exclusively informative and for contact purposes, and therefore:

  • It does not constitute a transactional platform.
  • It does not allow direct service contracting.
  • It does not imply the automatic generation of a contractual relationship.

In the event that the User decides to establish contact with EDIRA, any service will be subject to an independent process of diagnosis, proposal, and contractual formalization.

GENERAL CONDITIONS

The User is requested to read these Terms carefully, as they regulate access, navigation, and interaction through the Site.

Accessing, consulting, or using the Site implies that the User acknowledges having read, understood, and accepted in its entirety the content of these Terms. In case of disagreement, the User must refrain from using the Site.

For legal clarity and proper interpretation, the User acknowledges that:

  • The Site does not contemplate account registration processes or user authentication mechanisms.
  • The Site does not allow transactions, payments, or direct contracting of services.
  • Consequently, any reference to “client”, “contracting”, or “transaction” must be understood exclusively in a potential or subsequent context to the initial interaction, and never as an automatic result of using the Site.

These Terms are issued in compliance with Mexican legislation applicable to e-commerce, consumer protection, and the use of digital media, with the purpose of establishing clear conditions of Site use, delimiting responsibilities, and ensuring transparency in user interaction.

DEFINITIONS

For the purposes of these Terms, the following concepts will have the meaning assigned to them below:

  • “Site”: The web portal identified as https://www.edira.dev/, including all its contents, sections, forms, and available functionalities.
  • “EDIRA”: The technology consulting firm owning the Site, responsible for its operation, content, and initial user interaction.
  • “User”: Any physical or moral person who accesses, navigates, or uses the Site, regardless of whether they establish contact with EDIRA.
  • “Services”: The professional technology consulting solutions offered by EDIRA in data, analytics, and artificial intelligence, whose contracting is performed exclusively through processes external to the Site.
  • “Initial interaction”: Any communication carried out by the User through forms, email, telephone, or other contact means available on the Site.
  • “Site Information”: All informative, technical, commercial, or descriptive content published on the Site, including text, graphics, documents, explanatory materials, and service references.
  • “Protected Content”: Any content on the Site susceptible to protection under intellectual or industrial property laws, including texts, designs, code, methodologies, and materials.

FIRST CLAUSE. PURPOSE OF THE WEBSITE

EDIRA\'s website has the exclusive purpose of dissemination of informative content about the capacities, areas of specialization, and value proposal of the company, as well as enabling a formal channel of contact and commercial prospecting directed to companies interested in its services.

The Site does not constitute, under any circumstances, a transactional platform, an online contracting portal, a user registration system, or an interface for the direct rendering of services. Its function is limited to facilitating the first contact between EDIRA and potential clients, within the framework of the following operational flow: receipt of the contact form, initial communication, diagnosis of needs, commercial proposal preparation, and contractual formalization through legal instruments independent of this Site.

The content published on the Site is purely informative and referential. It must not be interpreted as a binding offer, a promise of agreement, a warranty of results, or technical, legal, financial, or strategic advice of any kind.

SECOND CLAUSE. TERMS OF WEBSITE USE

Use of the Site must be carried out in accordance with applicable Mexican legislation, morals, public order, good customs, and these Terms. The following is expressly prohibited:

  • Accessing the Site or its underlying systems using automated techniques, robots, scrapers, or any mechanism not authorized by EDIRA.
  • Performing reverse engineering, decompiling, or attempting to obtain the source code of any technical component of the Site.
  • Introducing, transmitting, or distributing computer viruses, malware, malicious code, or any element that could damage, interrupt, or deteriorate the operation of the Site or EDIRA\'s systems.
  • Impersonating EDIRA, its representatives, collaborators, or any other physical or moral person.
  • Using the Site for purposes other than those expressly provided for in the First Clause.
  • Reproducing, copying, distributing, modifying, or commercially exploiting, in whole or in part, any content on the Site without EDIRA\'s prior written authorization.
  • Performing any action that may affect the availability, integrity, confidentiality, or security of the Site or the information housed within it.

EDIRA reserves the right to block access to the Site, temporarily or permanently, to any user who contravenes the above provisions, without generating any right to compensation or indemnity.

THIRD CLAUSE. USE OF THE CONTACT FORM

The Site has a contact form whose purpose is exclusively to facilitate initial communication between the user and EDIRA to explore a potential business relationship. The user acknowledges and accepts that:

  • The submission of the contact form does not generate, by itself, any contractual relationship, service obligation, commercial commitment, or legal bond between the user and EDIRA.
  • The receipt and response by EDIRA to a contact form constitutes preliminary communication only and does not imply acceptance of any offer, proposal, or condition raised by the user.
  • EDIRA reserves the right not to respond to contact requests that do not fit its target client profile, that are incomplete, contain false information, or that EDIRA considers, in its sole discretion, not to correspond to a viable business opportunity.
  • Any commercial proposal, service offering, or contracting must be formalized through corresponding legal instruments signed by the parties, independently of and in addition to these Terms.

FOURTH CLAUSE. ACCURACY OF THE PROVIDED INFORMATION

The user who uses the contact form or any other channel enabled on the Site guarantees that the information provided is true, current, complete, and not misleading. The user assumes full responsibility for any consequences arising from false, incomplete, or misleading information and undertakes to hold EDIRA harmless from any claim, damage, or harm resulting therefrom.

EDIRA may, without prior notice, dismiss any contact or prospecting request in which it detects inconsistencies, manifest errors, or signs of falsehood in the information provided.

FIFTH CLAUSE. INTELLECTUAL PROPERTY

The Site and all its contents, including but not limited to: trade name, brand, logo, domain name, graphic design, user interface, texts, images, icons, source code, information architecture, described methodologies, use cases, and any other distinctive or creative element, are the exclusive property of EDIRA or third parties who have granted EDIRA the corresponding licenses, and are protected by applicable intellectual and industrial property laws under current Mexican legislation.

Any use, reproduction, distribution, transformation, public communication, commercial exploitation, or any other form of disposal of the Protected Content is expressly prohibited without EDIRA\'s prior written authorization. Access to the Site does not confer upon the user any right, title, or license over the Protected Content.

The unauthorized use of Protected Content may lead to corresponding civil, commercial, and criminal actions under applicable law.

SIXTH CLAUSE. RESTRICTIONS AND PROHIBITED USES

Without prejudice to the provisions of the Second Clause, the user expressly undertakes to refrain from:

  • Using the Site, its content, or EDIRA\'s brand for purposes contrary to law, morals, or public order.
  • Reproducing or adapting Site content to prepare documents, materials, or tools presented to third parties as their own, as if they emanated from EDIRA, or inducing confusion regarding the origin or authorship of such information.
  • Citing, referencing, or distributing information extracted from the Site outside the context in which it was published, in a way that distorts the original meaning or could cause damage to the image, reputation, or commercial activity of EDIRA.
  • Using the name, brand, logo, or any distinctive element of EDIRA in social networks, digital platforms, commercial communications, or any other media, without prior written authorization.
  • Making public statements or declarations attributing to EDIRA positions, claims, commitments, or results that have not been expressly validated in writing by an authorized representative of the company.
  • Interfering with the experience of other users or the ordinary operation of the Site through any abusive, disruptive, or malicious conduct.

SEVENTH CLAUSE. DISCLAIMER OF WARRANTIES

EDIRA does not grant any warranty, express or implied, regarding:

  • The accuracy, completeness, currency, or suitability of the content published on the Site for purposes other than those provided for in the Second Clause.
  • The continuous, uninterrupted, or error-free availability of the Site. Access may be affected by technical maintenance, connectivity failures, updates, or force majeure events.
  • The absence of typographical errors, inaccuracies, or outdated content, which may occur unintentionally.
  • The suitability of EDIRA\'s services for the user\'s specific needs, as the determination of feasibility and scope corresponds to a formal diagnostic process subsequent to initial contact.
  • The compatibility of the Site with all browsers, devices, or operating systems used by the user.

To the maximum extent permitted by applicable Mexican law, EDIRA expressly disclaims all liability for damages resulting from reliance placed on Site content for technical, strategic, financial, operational, or other decision-making.

EIGHTH CLAUSE. LIMITATION OF LIABILITY

To the maximum extent permitted by applicable law, EDIRA will not be liable for:

  • Direct, indirect, incidental, special, consequential, or punitive damages that may arise from access to, use of, or inability to use the Site.
  • Loss of data, lost profits, lost commercial opportunities, business interruption, or any other economic or equity damage the user claims as a consequence of using or the unavailability of the Site.
  • Decisions made by the user based on Site content, regardless of the user\'s interpretation.
  • Third-party acts or omissions that may affect the security, integrity, or availability of the Site.
  • Delays, omissions, or errors in communication arising from telecommunication network failures, email services, or third-party platforms.
  • The content, privacy policies, or practices of third-party websites accessed through links contained on the Site.

EDIRA\'s total liability to the user, under any circumstance and for any cause related to the use of the Site, will not exceed, in any case, the amount equivalent to zero Mexican Pesos (MXN $0.00), given that the Site is a free-access informative channel and no economic consideration is associated with its use.

NINTH CLAUSE. USE OF ARTIFICIAL INTELLIGENCE AND DATA TECHNOLOGIES

By virtue of EDIRA\'s business activity, Site content may refer to methodologies, tools, models, or approaches related to artificial intelligence, machine learning, advanced analytics, and data engineering. The user acknowledges and accepts that:

  • Artificial intelligence technologies produce results of a probabilistic and statistical nature rather than a deterministic one. No description, reference, or example contained on the Site should be interpreted as a warranty of specific, certain, or repeatable results.
  • The actual performance of any technology solution depends on contextual, technical, organizational, and data factors unique to each client that cannot be anticipated generally from the Site.
  • Technical information published on the Site is for referential and educational purposes only. It does not constitute technical recommendations, professional opinions, or binding advice of any kind.
  • EDIRA will not be liable for erroneous interpretations of the technical content of the Site, or for decisions adopted based on such content without having previously formalized a service agreement with the company.
  • The use of third-party trademarks of tools, platforms, or technologies in Site content is purely referential and does not imply commercial relations, sponsorship, or endorsement, unless expressly stated otherwise.

TENTH CLAUSE. RELATIONSHIP WITH THIRD PARTIES

For the rendering of its services and the operation of the Site, EDIRA may use tools, platforms, technological infrastructure providers, and other third-party services. The user acknowledges and accepts that:

  • EDIRA does not control, endorse, or assume responsibility for the content, privacy policies, availability, or commercial practices of Third Parties.
  • The availability and operation of the Site may be affected by the conditions of Third-Party services, a situation for which EDIRA will incur no liability whatsoever.
  • Any relationship the user establishes with Third Parties as a consequence of information contained on the Site is the sole responsibility of the user.
  • EDIRA assumes no warranty regarding the operation, continuity, or suitability of Third-Party services used in connection with the Site.

ELEVENTH CLAUSE. BRAND AND REPUTATIONAL PROTECTION

EDIRA exercises active protection over its trade name, corporate reputation, institutional image, and intellectual property assets. Consequently:

  • The use of the name “EDIRA”, its logo, its trade name, or any distinctive element associated with the company in any context, platform, or media is expressly prohibited without EDIRA\'s prior written authorization.
  • The user agrees not to make statements, publications, reviews, comments, or diffusions of any kind attributing to EDIRA claims, commitments, results, or positions not expressly validated in writing by EDIRA.
  • The reproduction, adaptation, or use of Site content outside its original context, in a way that may distort EDIRA\'s value proposition, scopes, or capacities, will constitute an improper use susceptible to generating legal action.
  • The user acknowledges that false, misleading, or defamatory statements in relation to EDIRA, its services, methodologies, or team may lead to corresponding civil, commercial, and criminal actions under applicable Mexican legislation.
  • It is prohibited to imitate, replicate, or present Site content to third parties as if it were the user\'s own authorship or ownership, or as if it represented an official position of EDIRA other than the one expressly published.

TWELFTH CLAUSE. LINKS TO EXTERNAL SITES

The Site may contain hyperlinks or references to third-party websites for informational or reference purposes only. EDIRA does not control these sites, is not responsible for their content, privacy policies, security, or availability, and their inclusion on the Site does not imply endorsement, recommendation, sponsorship, or any commercial relationship with the owners of such sites.

Accessing external sites through links contained on the Site is performed under the sole responsibility of the user. EDIRA recommends the user review the terms and conditions and privacy policies of any external site they visit.

THIRTEENTH CLAUSE. CONFIDENTIALITY IN INITIAL INTERACTION

All information of a technical, strategic, operational, commercial, or business nature that the User communicates to EDIRA through the contact form or any of the communication channels enabled on the Site, prior to signing any formal agreement, will be treated by EDIRA with due diligence, discretion, and under good faith principles, given the pre-contractual nature of the relationship.

EDIRA will endeavor to implement reasonable measures to safeguard and handle the information provided by the User, in accordance with generally accepted professional practices in the sector.

However, the User acknowledges that, in the absence of a formal non-disclosure agreement (NDA) signed in writing between the parties, the information shared during the initial contact phase will not constitute, by itself, a formal contractual obligation of confidentiality or non-disclosure by EDIRA.

The formalization of specific confidentiality obligations, scopes of information use, as well as disclosure restrictions, will be subject to the signing of corresponding legal instruments, including, if applicable, NDAs or service agreements.

EDIRA undertakes, in any case, not to publicly disclose specific User information obtained during the initial contact process, except when required by competent authority, judicial mandate, or applicable law.

FOURTEENTH CLAUSE. PROTECTION OF PERSONAL DATA

The processing of personal data provided by the user through the Site is governed by EDIRA\'s Privacy Notice, available on the Site itself, which is prepared in compliance with the Federal Law on the Protection of Personal Data Held by Private Parties (LFPDPPP) and its Regulations. These Terms do not substitute or modify EDIRA\'s Privacy Notice.

The user acknowledges having had access to the Privacy Notice and accepts that the use of the Site and the contact form implies consent to the processing of their personal data under the terms and for the purposes described in said Notice.

To exercise ARCO rights (Access, Rectification, Cancellation, and Objection), the user must address EDIRA via email at info@edira.dev, pursuant to the procedure established in the Privacy Notice.

FIFTEENTH CLAUSE. AMENDMENTS TO THE TERMS

EDIRA reserves the right to modify, update, or replace these Terms at any time and without prior individual notice to the user. Amendments will take effect upon their publication on the Site, indicating the last update date in the document header.

The user is responsible for regularly reviewing these Terms to stay informed of current provisions. Continued access to and use of the Site following the publication of any modification will constitute full and unreserved acceptance of the modified Terms.

SIXTEENTH CLAUSE. RESOLUTION OF DISPUTES

Any controversy, conflict, or claim arising in connection with access to, use of, or interpretation of the Site or these Terms will be managed according to the following phased procedure:

16.1 PRINCIPLE OF GOOD FAITH

The parties agree to act at all times in accordance with the principle of good faith, seeking an amicable resolution of any difference before starting any formal proceeding.

16.2 DIRECT NEGOTIATION

First, the user must notify EDIRA in writing via email at info@edira.dev regarding the nature and scope of the dispute. The parties will have fifteen (15) calendar days from receipt of said notification to attempt to resolve the difference through direct negotiation.

16.3 MEDIATION

If direct negotiation does not lead to a satisfactory resolution within the indicated period, the parties may voluntarily submit to a mediation process before an accredited mediation institution or mediator, preferably in the State of Querétaro, whose selection will be agreed upon by mutual consent.

16.4 JUDICIAL INSTANCES

Once the previous stages are exhausted without a satisfactory result, the user may exercise appropriate legal actions before competent judicial or administrative authorities.

16.5 CLASS ACTION WAIVER

To the maximum extent permitted by applicable Mexican law, the User expresses their intention not to participate in, initiate, promote, or join class actions, group actions, or similar proceedings against EDIRA arising from access, use, or interpretation of the Site or these Terms. The parties acknowledge that this provision is intended to privilege the individualized resolution of any controversy.

SEVENTEENTH CLAUSE. JURISDICTION AND APPLICABLE LAW

These Terms are governed by and construed in accordance with applicable Mexican legislation, including, where applicable, the Civil Code of the State of Querétaro, the Commercial Code, the Federal Law on the Protection of Personal Data Held by Private Parties, and other current national legal provisions.

For the interpretation and judicial resolution of any controversy arising from this document, the parties submit expressly to the jurisdiction and competence of the competent courts located in the city of Santiago de Querétaro, State of Querétaro, Mexico, waiving any other jurisdiction that may correspond to them by reason of their present or future domiciles or any other cause.

EIGHTH CLAUSE. OFFICIAL CHANNELS OF CONTACT

For any query, clarification, notification, or request related to the Site or these Terms, the user must address EDIRA exclusively through the following official channels:

© 2026 EDIRA. All rights reserved.
Santiago de Querétaro, Querétaro, Mexico | www.edira.dev | info@edira.dev