Cookie Policy

Responsible Party: Eduardo Rodrigo Silva Orozco (EDIRA)Effective Date: May 12, 2026Version: 1.0

I. INTRODUCTION

This Cookie Policy regulates the use of cookies, web beacons, and similar technologies on the EDIRA website, available at https://www.edira.dev (the “Site”). For the purposes of this Policy, cookies are data files stored on the user\'s device when browsing a website. They allow the exchange of status information between the browser and the Site, including session identifiers, authentication, technical preferences, and other navigation data. When these technologies enable the collection of personal data or make a person identifiable, their use is subject to the applicable Mexican personal data protection regulations and the reinforced duty to inform the user about the data collected, its purposes, and how to disable them.

EDIRA operates a corporate website oriented toward presenting data services, artificial intelligence, and digital transformation, with a contact form as the main point of interaction. According to the information available and provided for this drafting, the Site does not currently have user registration or online payment gateways; the contact form collects full name, email, phone, company, position, location, and message, and relies on third-party tools for forms and storage. Consequently, the Site\'s cookie ecosystem must be limited to purposes compatible with navigation, security, contact form integrity, digital performance measurement, and, if applicable, marketing or advertising attribution actions subject to consent.

This Policy complements the Integral Privacy Notice of EDIRA. Its purpose is to allow the user to make informed, free, and specific decisions regarding the use of tracking technologies, in accordance with the principles of information, purpose, consent, proportionality, and security provided by Mexican law, as well as international privacy standards that require valid consent for optional cookies, granularity by purpose, the absence of pre-checked boxes, and the possibility of withdrawing consent as easily as it was granted.

II. IDENTITY OF THE WEBSITE RESPONSIBLE PARTY

The party responsible for personal data processing and cookie usage on the website https://www.edira.dev is Eduardo Rodrigo Silva Orozco, commercially known as EDIRA, a technology services operation specializing in data and artificial intelligence solutions.

For any query regarding this policy or the protection of your personal data, you may contact the responsible party at info@edira.dev or by phone at 4428662242.

III. WHAT ARE COOKIES?

Cookies are small text files that a website saves on your device when you browse it. These files allow the Site to recognize your device on subsequent visits, remember certain preferences, and facilitate navigation between its different sections.

Cookies do not contain malicious programs nor do they allow access to information stored on your device without your consent. However, some cookies, particularly those that identify or profile user behavior, may constitute personal data under Mexican law.

IV. TRACKING TECHNOLOGIES USED ON THE SITE

In addition to cookies, the Site may employ similar tracking technologies that enable its technical operation and the collection of statistical information regarding user interaction.

These technologies are mainly used to:

  • Facilitate navigation within the Site.
  • Remember basic settings or display preferences.
  • Obtain aggregate information about Site usage, such as visited pages or time spent.

Since EDIRA\'s Site is informative and for contact purposes only, without user registration or transactional capabilities, the use of these technologies is limited to what is strictly necessary for its operation and continuous improvement.

In the event that additional tools are incorporated for more advanced analytical, personalization, or marketing purposes, your consent will be collected through mechanisms enabled on the Site itself.

V. TYPES OF COOKIES USED

a) Technical / Necessary Cookies

EDIRA uses technical or strictly indispensable cookies to enable basic navigation, support Site security, manage the consent banner status, preserve the technical integrity of the contact form, and prevent improper or automated uses that compromise Site operations. These cookies may store, among other elements, session identifiers, security tokens, consent status, basic technical preferences, load balancing information, and temporary form parameters. Since their purpose is to technically deliver the service requested by the user, these cookies may operate without separate acceptance, provided they are limited to what is strictly necessary, are visibly informed, and offer deactivation mechanisms when technically feasible.

They are for providing the requested service, Site security, and compliance with the duty to inform. These cookies must not be used for profiling, advertising, or extended behavior analysis.

b) Analytical Cookies

EDIRA may use analytical cookies to measure Site operations, learn in an aggregate manner how users interact with its pages, detect errors, evaluate content, measure traffic sources, and improve the digital experience. These cookies may collect, among other data, IP addresses or truncated versions thereof depending on the technical configuration, browser type, operating system, date and time of access, pages visited, browsing time, interaction events, referral sources, and performance metrics. Because this type of cookie is not strictly necessary for basic Site operations, its use must be activated only when the user grants prior, free, informed, specific, and revocable consent.

If the user rejects this category, EDIRA must not load non-essential analytical tags or associate navigation with persistent analytical identifiers.

c) Marketing and Advertising Cookies

EDIRA may use marketing or advertising cookies to measure campaign effectiveness, attribute conversions, build audiences, limit ad delivery frequency, personalize commercial messages, and track advertising across sites when permitted by browser settings and the respective tool. These cookies may collect advertising identifiers, campaign identifiers, pages visited, interaction events, referral URLs, device information, browser, IP address, and conversion signals associated with navigation. Their use may involve the intervention of third parties specializing in digital advertising or advertising measurement. By their nature, these cookies must only be activated with prior, granular, free, and revocable consent; the user\'s refusal shall not prevent access to general Site content or condition the use of the contact form.

IMPORTANT NOTE: Simply continuing to browse, scrolling the page, or closing the notice does not, by itself, constitute valid consent for optional cookies.

VI. INFORMATION THAT COOKIES MAY COLLECT

Cookies and tracking technologies used on the Site may collect technical and navigation information automatically, such as:

  • IP address and approximate location (country or city).
  • Browser type, operating system, and device used.
  • Date and time of access to the Site.
  • Pages visited and navigation paths within the Site.
  • Interaction with specific elements, such as contact forms or links.
  • Basic browsing preferences or configuration.

This information is used in an aggregate manner for technical and statistical purposes, such as improving Site operations, optimizing the browsing experience, and evaluating content and contact channel performance.

In no case are these technologies used, by themselves, to directly identify users. However, when the collected information can be linked directly or indirectly to an individual, it will be considered personal data and treated in accordance with EDIRA\'s Privacy Notice.

VII. USER CONSENT AND PREFERENCES

Upon first accessing the Site, EDIRA will display a visible, clear, and understandable consent banner or module. This mechanism will allow the user to accept, reject, or configure optional cookies by category, clearly distinguishing between necessary cookies and analytical or marketing cookies. Necessary cookies are active from the start; in contrast, analytical and marketing cookies will remain deactivated until the user issues a clear affirmative action. The banner design does not misleadingly induce acceptance, does not use pre-marked boxes, and does not condition general Site access to the acceptance of optional cookies.

EDIRA offers a permanent and easily accessible mechanism to modify the choice made through the “Cookie Preferences” link in the Footer. Consent withdrawal is as simple as granting it and does not generate costs, disproportionate burdens, or service degradation on the Site.

VIII. THIRD-PARTY COOKIES

The Site may incorporate services provided by third parties for functionalities such as form hosting, technology infrastructure, storage, analytical measurement, campaign attribution, security, embedded content, or complementary features. As a consequence, certain third parties may install their own cookies or execute equivalent technologies when the user interacts with the Site or integrated components. Depending on the specific service, these third parties may act as processors treating data on behalf of EDIRA or as third parties with their own policies and autonomous purposes for certain operations.

When a third party acts as a processor, they must treat data solely according to EDIRA\'s instructions, refrain from using it for other purposes, maintain adequate security measures, and not subcontract processing without authorization. The user acknowledges that, by interacting with third-party tools or platforms, they may also be subject to their privacy and cookie policies, and EDIRA recommends reviewing them before accepting optional categories.

IX. COOKIE MANAGEMENT AND DEACTIVATION

In addition to the Site\'s preference center, the user can block, allow, restrict, or delete cookies directly from their web browser settings. Total cookie deactivation may affect the correct operation of certain sections, including preference persistence, contact form submission, or the technical stability of some Site components.

  • Chrome: Allows managing cookies via Settings > Privacy and security > Third-party cookies or through the clear browsing data feature.
  • Microsoft Edge: Allows managing cookies via Settings > Privacy, search, and services, including options to block cookies and block third-party cookies.
  • Firefox: Allows configuring Enhanced Tracking Protection and blocking third-party cookies or all tracking cookies from Privacy & Security.
  • Safari: Allows managing cookies via privacy settings, including options to prevent cross-site tracking and block cookies.

X. PURPOSES OF COOKIE USE

EDIRA uses cookies and tracking technologies for the following purposes:

  • Ensure correct Site operations, enabling proper navigation between sections, efficient content loading, and contact form usage.
  • Remember basic user settings to facilitate a consistent browsing experience within the Site.
  • Generate statistical information on Site usage, including number of visitors, pages consulted, and interaction with content, to improve operations.
  • Evaluate Site performance as a contact and commercial prospecting tool, allowing EDIRA to identify areas for improvement.
  • Allow, where applicable, integration with third-party technological services necessary for Site operations, which may use cookies according to their own policies.

EDIRA does not use cookies to collect sensitive personal data or to perform individualized profiling for commercial purposes without the user\'s consent.

XI. POLICY UPDATES

EDIRA may modify, update, or replace this Cookie Policy when there are changes in applicable legislation, regulatory criteria, Site technology architecture, or implemented cookie categories. Any modification must be published on the Site with the corresponding last update date.

XII. RELATION WITH THE PRIVACY NOTICE

When cookies and other tracking technologies used on the Site collect information that can directly or indirectly identify a person, such information will be considered personal data and treated in accordance with the purposes, mechanisms, and principles established in EDIRA\'s Privacy Notice.

XIII. CONTACT DETAILS

For any query, comment, or request related to this Policy, exercise of ARCO rights, withdrawal of consent for optional cookies, or use restriction, the user may communicate with EDIRA via email at info@edira.dev.

Last updated: May 12, 2026.